The MoCs are STB's first key lifestyle and travel partnerships in Indonesia since the pandemic, to position Singapore as holiday destination of choice with great offers following the city's re-opening to fully-vaccinated visitors with no quarantine and testing requirements under the Vaccinated Travel Framework (VTF).
Mr John Conceicao, Executive Director Southeast Asia, of the Singapore Tourism Board said: “With the strong rebound in the Indonesia market in recent months as a result of quarantine-free and test-free travel for the fully vaccinated, we are doubling down on our SingapoReimagine recovery campaign to maintain top-of-mind awareness and recapture mindshare amongst our target audiences. Through our partnerships with Traveloka and Trans Digital Media we hope to entice Indonesian travelers with a wide range of curated tactical offers such as flight and hotel packages and other lifestyle offerings to drive and sustain visitorship through to next year.”
STB also partnered with 3 Indonesian celebrities; Sarah Sechan, Marissa Nasution dan Denada Tambunan to showcase a different side of what the city has to offer, from exciting new attractions and novel dining concepts to wellness retreats and sustainable experiences for its 3-part SingapoReimagine video series.
Travellers can look out for the ‘SG Clean’ quality mark which denotes a high level of cleanliness among local businesses and premises. More information on Singapore’s enhanced measures can be found on visitsingapore.com.