Alleira Batik X Nadia Stefanie - Harmony in Pink collection

Story By
Sri Utami
The Indonesian fashion industry has been growing rapidly. This is shown by the increasing number of local designers, local brands and creative fashion industry players and fashion enthusiasts. In the current pandemic with the new normal era has created more creativities and adaptive thinking ideas and innovations.

Nadia Stefanie, who was once active in the entertainment world and after her success with a skincare product brand named Stefskin, herbal slimming tea products labeled Stefie Herbal Slimming tea, and other entrepreneurial businesses, now Nadia expands her interest towards the fashion world. Nadia Stefanie in collaboration with Alleira Batik launched a "Harmony in Pink" special collection dominated by pink colors, touch of gradations, signature patterns of Alleira Batik for female and male fashion.

Through this collaboration with Alleira Batik, Nadia's great concern and support to the cancer survivors has encouraged her to contribute some from the profits to the Indonesian Breast Cancer Foundation.

The Harmony in Pink special collection are available in Alleira Batik stores or for more collections visit to alleiraplaza.com